PROFESSIONAL INTERVIEWING AND DATA COLLECTION
CSR specializes in the use of Computer-Assisted Telephone Interviewing (CATI) and Personal Interviewing (CAPI), as well as mail surveys using both standard paper-and-pencil questionnaires and surveys on disk.
COMPUTER ASSISTED TELEPHONE INTERVIEWING
Computer-Assisted Telephone Interviewing (CATI) increases the efficiency, accuracy, and flexibility of surveys, operating in the background while the trained interviewer asks the questions and probes for accurate responses. The computer system stores a data base of phone numbers and streamlines the process of sampling numbers, dialing, scheduling call-backs, and recording the outcome of each call attempt. Accurate, instantaneous data entry is assured by the CATI system: questions appear on a computer screen in programmed sequence for interviewers, and responses are recorded directly in the computer. The costs and inaccuracies of separate data entry are eliminated. View our CATI lab.
When you need to survey organizations or businesses, CSR interview specialists can get answers from busy professionals. Our trained interviewers can also manage complex quota designs or mixed data-collection modes.
CSR uses the "Tailored Design Method" to organize multiple mailings that maximize response rate and minimize non-response bias. CSR can do your questionnaire layout work in-house.
Additional data collection services offered by CSR include:
- Web survey design
- semi-structured in-depth interviewing via telephone
- mail surveys using electronic CATI/CAPI techniques on diskette or via computer networks
- focus groups